Launched in the summer of 2006, Keep came into being through the solid combination of timing, auspicious zodiacal forecasts and the deep desire to make classic, clean shoes without the bulk and bother of other brands. Keep is a shoe company, an amalgam of interests, a way of being, a force, a language, a family and many other things. We aim to keep things personal. We pay attention to the details. We try to keep things simple and pure.

Every day people are bombarded with decisions. One of our goals is to make your choice in footwear easier, and one of the ways we do this is by making all Keep products vegan and cruelty-free. This means no animals were harmed when making our shoes. This also means that we produce all of our footwear in factories audited by international, third-party non-profits who monitor ethical working conditions. A Keep representative is on the line of every production.

One of the greatest joys of having a small, independent business is the people. Keep was built by not only our blood, sweat and tears, but with the help and support of our extended families, colleagues, friends, neighbors and customers. We work with people we respect, love and who make us laugh. We get to see our shoes worn by inspiring people with good hearts who make beautiful things. We love our fans and thank you for wearing our shoes. We are a family and we welcome you.

We do Keep for all the people who work hard to make things happen, who spread positivity and energy around them, who take care of their loved ones and most importantly take care of themselves. Keep is proud to work closely with an international community of artists, athletes, actors, musicians, thinkers, photographers and humorists.

We pull our inspiration from the beauty of the everyday: from our walks through the city and through nature, from the things we read and eat, see and feel. We use natural, organic, and sustainably-grown materials as much as possible. We treasure the longtime traditions of handicraft, especially in textiles, and source materials from artisans in Guatemala, Japan and North America. Whether it's our obsession with handwoven ikat fabric and traditional Japanese indigo prints, or hand-pieced quilt patchwork and perfect herringbones, we try to pay homage to the skill and history of our favorite craftsmanship through the details of our shoes.